In the Press


Rivertowns Chamber of Commerce

Falena, a fine jewelry boutique founded by Nicole Vallario, is home to a curated selection of fine jewelry, accessories, and home products from women-owned brands within its distinguished Irvington, NY storefront.

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New jewelry shop features items made by women

The Rivertown's Enterprise

Falena, a fine jewelry retailer founded by Yonkers native Nicole Vallario in 2021, has opened its first store, a boutique on Main Street in Irvington.

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Falena Highlights Women-Founded Brands in Irvington

Westchester Magazine

The Rivertowns have it good with the arrival of Falena, which supports women-founded brands in Westchester County. A darling new jewelry store called Falena is set to soon open its doors in the suburban village of Irvington.

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New Store Offers Jewelry Designed By Women

The Hudson Independent

Nicole Val­lario grew up in Yonkers and was schooled in Hast­ings be­fore en­rolling in the Fash­ion In­sti­tute of Tech­nol­ogy and em­bark­ing on a ca­reer in in­ter­na­tional fash­ion mar­ket­ing.

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